Design Week asked: Is there a formula for perfect branding? We replied:

Head + Heart + Investment x Creativity = BRAND

In reality there isn’t a perfect formula, however what we wanted to get across is that it involves investment financially as well as mentally and emotionally, both on the part of the client and the designer. Thoughts?

Today we had the pleasure of attending The West of England Design Forum’s special screening of Made You Look.

Made You Look is a documentary about the UK DIY graphic arts scene in the 21st century and includes contributions from a top British creatives, publishers and agency owners including Anthony Burrill, Pete Fowler, Kate Moross, Fred Deakin of Airside, Jon Burgerman and Hattie Stewart. The film’s makers explore the idea that more people than ever seem to be turning to analogue methods of creating despite living in a highly digital world. Made You Look premiered at Soho House as part of the Pick Me Up festival in spring 2015 and is currently doing a tour of selected design events and festivals.

It was a fascinating watch and an informative Q&A session followed with the film’s co-directors Anthony Peters and Paul O’Connor from the Look and Yes collective, illustrators Ed Cheverton and Ben O’Brien (AKA Ben the Illustrator).

In summary, is print dead, has digital taken over the world – I don’t think so. It’s only just getting going. The two just need to work out how to be friends.

We get asked to create unique, clever, simple logos almost on a weekly basis, and we are constantly seeking inspiration from a number of sources. Then you come across a blog post like this and you think: “I wish I created that”. A common feeling for most designers. Hats off. Some great logos here.

http://webdesignledger.com/20-examples-of-simplistic-but-effective-logo-design/

If you are interested in logos we’ve created, please request one of our logo booklets.

We are pleased to announce that we will once again be supporting Activate this year in delivering Inside Out Dorset 2016 communications.

Since 2005 the Inside Out Dorset Festival – which is presented every 2 years -has shown high quality, large-scale, outdoor events to more than 100,000 visitors. Combining incredible artistic work with extraordinary Dorset locations.

This year, the event will be held in Dorset between 16th – 25th September.

See: Inside Out Dorset 2016 Website

Following a recent trip to Bali, I couldn’t get over how much plastic rubbish there was in the sea, even though I was diving in a protected National Park.

The Lost & Found Team are always keen to support and promote environmental projects. Industrial designer Carter Zufelt has developed a process that turns old plastic bags into objects that he calls Müll, which are not only beautiful, they’re useful.

Instead of letting plastic bags sit in a landfill where they can take up to 1000 years to breakdown, Zufelt decided to experiment to see if he could make something out of the discarded material. The result is a colorful marble-like material that he’s turned into desktop organizers, cubes, a stool, and a table.

We appreciate that stock imagery has its place but wherever possible we try to encourage our clients to commission images unique to them and their brand, not only will they be left with images that no one else has, they will also have complete freedom to apply them how and when they want to. It is an opportunity to expand the brand too, creating a unique style.

Then Death to Stock came along. We consider this to be a great compromise. Perhaps not suited to all companies and brands, this idea was born out of the need for fresh imagery, less staged and formulaic, but at a reasonable price. It also allow amateur photographers to share their work and receive a mall return, rather than letting beautiful images sit on a hard drive or in Dropbox.